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ASBP Launches ‘Reuse Now’ Campaign

Simon Guy • 3 October 2022

The Alliance for Sustainable Building Products (ASBP) has launched ‘Reuse Now’, the campaign which calls for urgent action for a circular economy approach in the construction sector.


The campaign builds upon the ASBP-led DISRUPT project, which is exploring the innovative reuse of structural steel in construction through the creation and adoption of new circular business models.



Project partners and supporters include reuse stalwarts Cleveland Steel & Tubes Ltd, global construction specialist ISG, National Federation of Demolition Contractors, international property business Grosvenor and is supported by Reusefully Ltd.

Around 60 million tonnes of construction and demolition waste is created annually in the UK. Whilst much of this is recovered and recycled, but only a small percentage is reused even though reuse sits at the top of the waste hierarchy.


Material reuse can substantially reduce the need for new products, and their associated embodied carbon emissions. Estimates suggest that 22.3 MtCO2e of GHG emissions could be saved over 9 years by increasing our reuse of construction products.

Ghosts of Christmases Past and Ringing the Bell for 2025!

by Gillian Hobbs • 2 December 2024
Gilli Hobbs reflects on the year that is coming to an end, and decades of trial and error that can instruct the disruptive thinking and innovation we need to embrace in 2025.

BuildAudIt Aims to Create an Ambitious AI Platform to Aid Circular Economy in Buildings

by Simon Guy • 22 October 2024
An Innovate UK-funded research project is aiming to create an ambitious new platform to enhance circular economy in buildings. BuildAudIt is a one year collaborative programme that will develop a proof-of-concept platform for AI-enabled ‘digital twins’ of existing buildings – enhancing the circularity potential of the existing building stock by digitising them as ‘material inventories’.

Decarbonising Dalton Industrial Estate – Circular Economy in Action

by Simon Guy • 17 October 2024
Reusefully, in partnership with North Yorkshire Council and key stakeholders, provided the circular economy work package as a part of an innovative project to decarbonise Dalton Industrial Estate in Thirsk, North Yorkshire. The project, funded by Innovate UK, aims to develop a credible and actionable route to Net Zero by 2040. Harriet Couch of Reusefully writes ..

Who Knew Reusing Steel Could Be So Exciting?

by Zoe Culverhouse • 19 September 2024
The recent Circular Steel event in London provided Reusefully’s Graduate Consultant Zoe Culverhouse with an opportunity to reflect on some positive developments in the reuse of steel in construction. Zoe writes..

Circular Economy for Buildings and the Standards Developing Across Europe

by Simon Guy • 10 September 2024
Evolving policies and standards relating to a more circular built environment is a fast-moving feast, even over the Summer months. So, it seems like an opportune moment to flag up a few developments that might have gone unnoticed in la grande rentrée. Gilli Hobbs of Reusefully writes.

Circularity and Reuse in London: 35 Lincoln’s Inn Fields – Event Summary

by Simon Guy • 16 July 2024
London Climate Action Week is one of the world’s largest independent climate change events. Its goal is to provide a forum to promote collaboration between businesses, NGOs and civil society on a global platform to study and promote solutions to climate change for London and beyond. This year, Reusefully hosted a webinar on June 25th to discuss circularity and reuse – focusing on the adaptive reuse and circularity that is at the heart of the redevelopment underway at 35 Lincoln’s Inn Fields.
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